November 26, 2002


Soy to the World
Wildwood Organic Tofu Taps Straus for Media Relations

Point Reyes Station, CA - Straus Communications ( has been retained by Watsonville, California based Wildwood Harvest Foods (, producers of premium, certified organic tofu and soy products. Straus will be handling all aspects of Wildwood's consumer and trade public relations.

Wildwood has been producing fresh, certified-organic natural foods since 1980. In the spring of 2000, Wildwood took their commitment to organics one step further by merging with Midwest Harvest, a family of organic soybean farmers and tofu producers in Iowa, to create Wildwood Harvest Foods.

Founded in 1999 by Michael Straus, Straus Communications provides public relations and marketing services for organic products, sustainable agriculture, and environmentally-focused organizations and companies.Prior to starting his own PR firm, Straus served as marketing director for Straus Family Creamery, the first organic dairy west of the Mississippi.

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